Improvements made from Audience Feedback

Criticism: The title 'Kick Off' comes across as too violent.
Improvement: The name has now been changed too 'Match Day'- which is still relevant to the genre yet not as aggressive.

Criticism: The name of our company logo- 'New School Productions'.
Improvement: The name has now been changed to 'Old School Productions' as it sounds more traditional and less 'cheesy'.

Criticism: The use of ellipses/dashes on our titles.
Improvement: The ellipses and dashes have been removed from all the titles, therefore following conventions of our influential films as well as making our titles look more professional. 

Criticism: The end title 'Kick-Off' appearing on a moving image.
Improvement: The end title, now 'Match Day', appears on a block background which therefore makes the end title more presentable.

Feedback For Rough Cut- ‘Kick Off’

What the audience liked:

• The variety of camera shots (low angle, frame within frame etc...)
• The use of split screen to create multiple frames in just one shot, showing all three characters.
• The use of Gillingham merchandise to promote the theme of football.
• The individuality of each character- each one having their own individual appearance (i.e. Luke and his scarf and Stephen with his t-shirt)
• The locations used (Priestfield Stadium and actors’ houses)
• How the opening progressed throughout towards the ending of Priestfield Stadium, where all three characters meet up.
• The clear and presentable titles with appropriate roles stated.
•  Music (Divided Opinions, though majority thought the music suited)
•  The look of the opening company logo- clear and professional (moving logo)

Criticism/ What could be improved:

• The name of our opening, ‘Kick Off’ - came across as violent and aggressive which led some people to think that the opening would contain violence (which it didn't) therefore this title was misleading.
• The music- A handful of people felt the music was too dramatic for the genre as well as being a little ‘slow’ at times.
• The name of our company logo, ‘New School Productions’- Criticism that ‘New’ did not sound or come across as a typical company name. Sounded’ cheesy’.
•  The performances- Criticism of two of the actors performance (Steve and Luke) for being a bit ‘wooden’ and failing to show any real emotion. Therefore audience found it harder to build a connection with those particular characters
• The use of ellipses/dashes in our titles- ellipses/dashes is very rarely seen in titles on feature films, therefore this did not follow an important convention.
• The end title ‘Kick Off’ appearing on a moving image- many felt it did not look professional and instead simply using a black ground would be more effective.

Group Roles
Produced by Stephen Norman

Planning- Animatic Feedback

Group Roles
Uploader: Steve Norman
Cameraman: Alex Nelson

Evidence of Copyright Free music